Books, Bytes and Business

Books, Bytes and Business -15% portes grátis

Books, Bytes and Business

The Promise of Digital Publishing

Tian, Xuemei; Martin, Bill

Taylor & Francis Ltd

10/2010

298

Dura

Inglês

9780754678373

15 a 20 dias

680

Descrição não disponível.
1: Introduction; I: Books; 2: The Business of Book Publishing; 3: Book Publishing in the Digital Age; II: Bytes; 4: Digital Technologies and Book Publishing; 5: Web 2.0 Applications and Book Publishing; III: Business; 6: Knowledge-intensive Organizations; 7: Supply Chains and Value Chains in Knowledge-intensive Organizations; 8: Business Models in Knowledge-intensive Organizations; 9: Business Models for Book Publishing in Australia: An Extended Case Study; 10: The Future of Book Publishing
knowledge economy;digital transformation;publishing innovation;value chain analysis;organisational restructuring;virtual marketplaces;digital publishing business models