Visual Pollution

Contents: Preface; Introduction: synopsis of each chapter and glossary of concepts. Part I The Theoretical Debate: Visual Quality of Public Spaces Versus Commercial Signage: User's perception and cognition of the built environment; Consumer culture, marketing the city and urban tourism; Reviewing commercial signage controls in different countries. Part II The Empirical Investigation: The Effects of Commercial Signage on People's Quality of Life: Empirical investigation - England and Brazil; People's quality of life and commercial signage control management; User's preference and satisfaction with historic streetscapes; Commercial signage and building design: positive and negative factors. Conclusion: what is needed to enhance visual quality in historic and commercial city centres?; Appendices; References; Index.

Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.

• Sociologia
• Planeamento regional e de áreas
• Planeamento urbano - aspectos arquitectónicos
• Geografia humana
• Engenahria civil, levantamentos e construção

environmental psychology;urban design theory;historic city centres;user perception studies;signage regulation research;streetscape evaluation;empirical signage impact analysis