Flying Ahead of the Airplane

Flying Ahead of the Airplane

Taneja, Nawal K.

Taylor & Francis Ltd

11/2008

298

Dura

Inglês

9780754675792

15 a 20 dias

710

Descrição não disponível.
1: Introduction; 2: Monitoring UEber Trends; 3: Game Changing: Potential Airline Scenarios; 4: Are Airline Managements Prepared?; 5: Social Networking Phenomena; 6: Building Airline Brands and Developing Loyalty; 7: Gaining Insights from Non-Airline Brands Around the World; 8: Preparing for Tomorrow
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